News

Global Sports Tech Report 2021

LONDON | NEW YORK | December 20th, 2022 – Drake Star is pleased to release the Global Sports Tech Report 2021. This report gives a summary of the key industry news and insights that prevailed in 2021, as well as predictions in 2022:

  • An increasingly "connected" fan. The fan ecosystem continues to demand a personalized omnichannel experience.
  • Athletes as publishers and media brands. Fans seek direct dialogue with athletes and teams now more than ever.
  • The rise of OTT shifts in consumption increasingly underpin the growth of OTT in the sports industry.
  • Data and analytics become indispensable and sparks pivotal growth for the Sports Tech ecosystem.
  • Esports & fantasy sport gain popularity with further room for growth as the market remains fragmented.
  • Moving to a holistic experience model: from smart stadium to smart platform.
  • Sports betting is on the rise and is increasingly important for fan engagement strategies

 

Drake Star Sports Tech Team:

Gregory Bedrosian, Eric Ward, Michael Metzger, Mathilde Deschamps, Edward Page, Michael Heilweil

 

Inquiries

For further inquiries, please contact:

Gregory Bedrosian
CEO & Managing Partner | Drake Star 
gregory.bedrosian@drakestar.com | +1 2035245652

Eric Ward
Partner | Drake Star 
eric.ward@drakestar.com | +44 77400 52486

Michael Metzger
Partner | Drake Star 
michael.metzger@drakestar.com | +1 310 696 4011

Inquiries

For further inquiries, please contact:

Full
Biography
Gregory Bedrosian
Managing Partner & CEO, Member of the Executive Committee Consumer & Retail Tech Digital Media Digital Services
Full
Biography
Eric Ward
Managing Partner Consumer & Retail Tech Digital Media Software/SaaS

London

Full
Biography
Michael Metzger
Partner Digital Media FinTech

Los Angeles

Get In Touch

Please search by region and sector so we can point you to the right member of our team.