Drake Star Wins USA Digital Media & Marketing Deal of the Year for Spiketrap Acquisition

NEW YORK | May 1st, 2023 – Drake Star has won “USA Digital Media & Marketing Deal of the Year” for the Spiketrap acquisition by Reddit. Drake Star acted as exclusive financial advisor to Spiketrap and its shareholders. 

Spiketrap, an audience contextualization SaaS company, has a proven track record for empowering brands and platforms to better understand and engage audiences through AI-powered contextual analysis and tools. 

Michael Metzger, Partner at Drake Star commented: It’s a real honor that the sale of Spiketrap to reddit has been recognized by such a prominent organization. Our thanks goes out to our client Spiketrap for all their support on the transaction. The acquisition was important to bring Reddit’s audience contextualization and monetization capabilities to the next level. The digital media and marketing deal of the year award demonstrates how Drake Star’s deep sector knowledge, longstanding relationships with the key decision-makers and M&A execution expertise is a successful recipe for achieving outstanding outcomes.”

Drake Star is a global technology-focused investment bank that has built a reputation as an industry leader recognized for deep tech sector insights and expertise, strong client outcomes, and several prestigious awards. This award further bolsters the firm’s accolades, which now total over 45+ major recognitions since 2013, including over 30 “Deal of the Year” and 8 “Investment Bank of the Year” awards. 

Gregory Bedrosian, Managing Partner & CEO at Drake Star commented: “We would like to express our sincere thanks to M&A Atlas for their consideration and selection of this transaction for such a prestigious award. This is another example of how Drake Star’s combination of deep sector expertise, transaction experience, creativity and dedication have resulted in outstanding results for our clients, particularly amidst such a complex macro and financial environment. Our thanks also go out to the Spiketrap and Reddit teams for their support throughout.”

The M&A Atlas Awards honor the best value-creating deals, outstanding firms, and leaders from the global corporate, investor, and deal communities.

For further inquiries please contact:

Michael Metzger

Partner | Drake Star

About Drake Star 

Drake Star is an award-winning global tech investment bank that has completed over 400 transactions since 2013. Drake Star team of over 100 senior professionals across offices in New York, London, Paris, Munich, San Francisco, Los Angeles, Berlin, and Dubai* focuses on mergers & acquisitions and corporate finance services worldwide in Consumer & Retail Technology, Digital Media, FinTech, Mobility & Sustainability, Software/SaaS, Digital Services, and Industrial Tech sectors. 

Drake Star Partners is the marketing name for the global investment bank Drake Star Partners Limited and its subsidiaries and affiliates. In the USA, all securities are transacted through Drake Star Securities LLC. In the USA, Drake Star Securities LLC is regulated by FINRA and is a member of SIPC. Drake Star UK Limited (FRN 942020) is an appointed representative of Kession Capital Ltd (FRN582160) which is authorized and regulated by the Financial Conduct Authority. © 2023 Drake Star Partners Limited.

For more information, visit

*Partner Office



For further inquiries, please contact:

Michael Metzger

Managing Partner

Digital Media


Los Angeles

Mohit Pareek, CFA

Digital Media



Get In Touch

Please search by region and sector so we can point you to the right member of our team.