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LD&A Jupiter advises RE-MIND. (Paris) on its sale to Omnicom Media Group (NYSE: OMC).
Founded in 2007, RE-MIND. is the largest independent digital media agency in France, with a best-in-class reputation. Its clients include AXA France, Look Voyages, Sony PlayStation, Weight Watchers, Winamax, and
RE-MIND. will become part of Omnicom Media Group France and be combined with PHD France. The new agency will be rebranded as RE-MIND PHD, and becomes part of the global PHD network, one of Omnicom Media Group’s global networks. PHD France’s clients include beIN Sports, Geoxia, HP, Lindt, and Solocal.
Colin Gottlieb, CEO of Omnicom Media Group EMEA says: "We are delighted to welcome RE-MIND. into Omnicom Media Group. Franck and Ben have built a hugely successful agency by placing outstanding digital innovation and performance at the heart of their client offering. I have long admired their focus, integrity, tenacity, and success. Combining RE-MIND. with PHD France creates a formidable and exciting new player on the French market: RE-MIND PHD. It’s a superb opportunity for all.
Franck Farrugia and Benjamin Grumbach, co-CEOs of RE-MIND. state: "This move allows us to significantly accelerate our convergence strategy of added values, notably by continuing to inject real-time in major media and medium-term in digital, to further enhance marketing productivity gains for our clients.
"LD&A Jupiter’s support was remarkable from end to end. Their attention to detail and mindfulness created the trust-based environment that is essential in these kinds of discussions. The pace and rigor of the process helped us both gain time and optimize our interests.
LD&A Jupiter, adds: “Headed by an extremely talented team, RE-MIND. is one of the most innovative and successful digital media agencies in Europe. The company attracted interest from several international parties and Omnicom proved to be the best partner. The transaction further reinforces our track record in the digital advertising space.
About LD&A Jupiter
LD&A Jupiter is a top-tier international corporate finance firm that focuses exclusively on transactions within the digital sectors (internet, software, telecom, tech). With offices in London, Munich, Paris, Berlin, Amsterdam, plus New York and Los Angeles via LD&A Redwood, LD&A Jupiter has a presence in the most important financial and digital technology hubs. LD&A Jupiter has completed over 120 transactions of which 70% have been cross-border, including cross-continental to America and Asia.
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